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Seo And Search Marketing In A Week
Your fast track to successful SEO and search marketing
Learn in a week, what the experts learn about SEO and search marketing in a lifetime. Written by Nick Smith, a digital marketing expert, SEO and Search Marketing In A Week quickly teaches you what you really need to know to increase your online presence.
SEO and search marketing just got easier
Welcome to this guide to the sometimes baffling world of search engine optimization (SEO) and search engine marketing (SEM). This book will give you a solid grasp of the fundamentals so you can get your website content found by the search engines and run paid advertising campaigns, driving visitors to your web pages and ultimately generating revenue. You'll be able to do all this in just seven days, with each chapter taking just one or two hours to read.
Contrary to popular belief, SEO and SEM are not too complex for 'mere mortals' to understand and you don't need to spend a fortune on hiring an SEO/SEM expert. This book strips away as much of the mystique from SEO and SEM as possible, so that you have enough knowledge of all the basics and the terminology to be able to understand the 'techiest' of traffic geeks and even have a conversation with them. We'll uncover the meaning of the jargon and acronyms you need to know, such as pay-per-click advertising (PPC), backlinking, social signals and algorithms.
The challenge for you is to read a chapter each day, get a grasp of the material, take the mini-test at the end to help get it all straight in your mind and then take action on what you've learned. You may have to revisit the material a day or two later, but by the end of the week you'll have a good overview of the subject and know enough to know what you're not clear on, so that you can go back over the information in the book and fill in the gaps if you need to.
What this book will do for you is teach you how to structure your website to deliver what the search engines are looking for and thus promote it to the world. The web is an ever-evolving thing that changes alarmingly fast but, if you follow the guidelines and principles in this book, you'll never be left with less traffic coming to your site. You can only gain from any changes in the future.
- Sunday: An introduction to search engines and SEO
- Monday: Keyword research
- Tuesday: On-page optimization
- Wednesday: Off-page optimization
- Thursday: Getting other traffic sources to your website
- Friday: Pay-per-click traffic: making it work for you
- Saturday: Monitoring and managing your progress
About the Author
Nick Smith is Managing Director of Closeup Media. He is an expert in online marketing, who has helped hundreds of large and small companies achieve their goals.
Digital Marketing In A Week
Your fast track to successful digital marketing
Learn in a week, what the experts learn about digital marketing in a lifetime. Written by Nick Smith, a digital marketing expert, Digital Marketing In A Week gives you everything you need to run successful digital campaigns.
Learn in a week, remember for a lifetime.
Online marketing just got easier
This book is essential basic training for every small business owner or department manager before they hope to trek deeper into the marketing woods. This book gives you the broad strokes to train
you in the basics of what you need to know to survive and thrive with marketing in this digital age.
It's not our parents' world anymore, where direct mail, TV commercials, and billboards ruled. Now we have to adapt to changes and change fast ourselves, especially in the area of mobile marketing (also covered in this course). More than just this, of course, this book gives you the low-down on all the topics you will need:
- Social marketing
- Search engine optimization
- 'Paid' advertising on Google/Facebook, and so on
- Creating the perfect website that makes sales
- And more ... (Lots of tips and tricks on everything from Yahoo Answers to press releases)
A word for those whom this book isn't for: the goal of these tips is that you don't get seduced by the siren call of all the gimmicks out there. There is always another 'push button traffic' tool or 'magic bullet' product that will try to get your attention (and money). If you are looking for a 'get-rich-quick' book, this is not it. Everything, including your website, requires planning and work - work that doesn't always deliver return on investment overnight.
Each of the seven chapters in Digital Marketing In A Week covers a different aspect of online marketing:
- Sunday: Building the ultimate sales website
- Monday: SEO: The backbone of any digital marketing strategy
- Tuesday: Social media marketing madness
- Wednesday: Pay per click (PPC) simplified and explained
- Thursday: Mobile optimization and getting mobile users
- Friday: Email marketing - why you should do it no matter what
- Saturday: Other marketing tricks and tips in the modern world
About the Author
Nick Smith runs a consultancy advising SMEs on digital marketing. He has already written three highly successful titles in digital marketing in the In a Week series.
Multilevel Marketing Success Manual
Multi-Level Success Manual is a complete Step-By-Step Guide for anyone who wants to leave the 9 to 5 rat race behind and work from the comfort of their own home, while achieving a level of financial success they would never derive from a job. Before reading you may want to JOIN the HOTTEST THING GOING ON RIGHT NOW - United Games - Live Online Sports Play with your Favorite NFL TEAMS -- http: //RealTimeFantasySportsFootball.com - The latest in the area of Multi-Level Affiliate Marketing success that anyone can attain. Recent economic reality has shown that that anyone can now be extremely successful marketing a new and innovative online game concept that allows you to PLAY ALONG with your FRIENDS during any LIVE NFL GAMES - Soccer Coming Next - Then Basketball, Baseball, Hockey, Golf, Tennis, ETC with 'UNITED GAMES'. From the creators of the world's most successful 3-D Video Games on X-Box, Sony Playstation etc. NOW - the hottest game out there - PLAYING LIVE NFL Football games with your friends on your phone, tablet or PC - has finally arrived. You get paid for WATCHING ADS during your games and you are also rewarded for making the BEST COACHING CALLS for your team. You can actually HELP THEM WIN. NOT Fantasy Football in the traditional sense but you will get more of a charge out of playing this than any other activity under the sun - guaranteed. The APP is FREE for anyone to download anywhere in the world. The APP will also invite large numbers of players for you to meet and make new friends. The longer you play, the more you can earn in prizes and cash such as Big Screen TV's, Luxury Travel, Cars, Yachts, even that Dream Home you've always been wanting. ALL for FREE to download for customers. Never before has the average sports fan been given the chance to make as much money as the professional Sports Players - Until NOW! This book explains all about how to market this or any product by using the latest Internet tools such as The Power Lead System and Auto-Posting Software that helps your web sites get found on Google. The information comes from a 20 year veteran of Online Marketing and SEO. Using these techniques, the author has established success in several AFFILIATE MARKETING Companies over the years and has achieved multiple streams of income and wants the same for any of his readers. Book analyzes all key elements of successful monthly residual income that continues to grow even after you decide to retire or just take some time off. The lesson here is that to succeed today, due to the extreme new levels of competition for online dollars - you have to have not only the greatest product in the world - but you also have to have a system that finds other people faster than the others on the planet who also believe they have the greatest product in the world. It's just like the game of King Of The Hill on the Internet Today. This book is a Guerilla Marketing Course on how to get to the top of the hill and stay there, and by investing almost zero dollars to do so. Author has written several books about the Internet and how to use it to your advantage. Michael Mathiesen is also highly successful Network Marketer and has joined several opportunities that make him a monthly residual income from all over the planet. This book is really just the beginning demonstration of how the author gives his downline complete training and support which is the main essential ingredient to any Network Marketing Opportunity. Who is your upline and how much do they help YOU SUCCEED? This book is required reading for all of his downline because this system must be duplicatable which means that anyone can now succeed in Multi-level Marketing or Affiliate Marketing using these tools contained in this book. The trick is to get your downline to use them too. We demonstrate in this book clearly how we accomplish by using the most modern and unique new marketing tools.
La Seorita Muu Va A La Playa
Will a trip to the beach be a blast or a bummer when Miss Moo brings all the wrong things?
Teach Yourself Successful Marketing In A Week
Learn in a week, what the leading experts on marketing learn in a lifetime.
The ability to understand marketing is crucial to anyone who wants to advance their career - whether or not they actually work in marketing.
Written by Eric Davies, a leading expert on marketing as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to ensure your products or services are marketed successfully.
The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.
So what are you waiting for Let this book put you on the fast track to success!
About the Author
Eric Davies is a leading marketing expert who consults companies across the globe.
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